In the latest episode of of The AI Show South West podcast, hosts Matt Greaves and Shane Solomon sit down with Troy Wheeler, Group Managing Director of Tomlinson Solutions, to explore the rapidly evolving intersection of AI, automation, cybersecurity, and regional tech growth across Devon and the South West.
What follows is a wide-ranging, honest, and deeply insightful conversation about leadership, innovation, and why people-first thinking must remain at the heart of technological change. Click to watch the Podcast now.
From Apprenticeships to Boardrooms: Troy Wheeler’s Journey
Troy’s career path is anything but conventional. From leaving formal education early and pursuing apprenticeships, to working internationally and eventually co-founding one of the UK’s fastest-growing managed service providers, his story challenges traditional assumptions about success.
A recurring theme throughout the discussion is Troy’s belief that failure is not something to fear, but something to embrace. Each setback, he explains, provided the clarity needed to move forward with greater intent — a mindset that now underpins both his leadership style and company culture.
AI Isn’t Magic – It’s a Strategy
One of the most valuable takeaways from the episode is Troy’s clear distinction between automation and AI.
AI, he argues, cannot simply be “dropped into” a business to fix inefficiencies. Instead, organisations must first understand their processes, eliminate friction, and build solid operational foundations. Only then can AI deliver meaningful value.
This perspective strongly aligns with what we see every day at South West AI Solutions:
AI works best when it enhances people — not when it attempts to replace them.
Cybersecurity, Governance, and the Rise of ‘Shadow AI’
The conversation also takes a serious turn as Troy highlights the growing cybersecurity risks associated with unmanaged AI usage — often referred to as Shadow AI.
With powerful tools now freely accessible, businesses face increasing exposure if they fail to put governance, training, and accountability in place. Troy makes it clear:
AI, cybersecurity, and automation are no longer “IT problems” — they are boardroom responsibilities.
This reinforces the need for leadership teams to actively engage with AI strategy, risk, and compliance, rather than delegating it entirely to technical teams.
Silicon Bay: Why the South West Is a Growing Tech Powerhouse
A particularly compelling segment of the episode focuses on Torbay’s transformation into what Troy refers to as “Silicon Bay.”
Often overlooked, the region is home to world-leading work in photonics, quantum technologies, and advanced manufacturing. Positioned between Plymouth and Exeter — both experiencing significant investment — Torbay is poised to become a major force in the UK’s tech ecosystem.
The message is clear: innovation is already happening here — and at scale.
Why Relationships Still Matter in an AI-Driven World
Despite the technical depth of the conversation, one principle remains constant: relationships drive sustainable business growth.
From networking communities to strategic partnerships, Troy is adamant that AI will never replace trust, human connection, or shared values. Technology may accelerate operations, but it’s people who build businesses.
Final Thought: Adapt or Be Left Behind
When asked for a final takeaway, Troy leaves listeners with a powerful reminder:
“Stay agile. The businesses that succeed will be those that adapt — with innovation, governance, and people at the centre.”
🎧 Watch or Listen to the Full Podcast
This article only scratches the surface of a truly insightful discussion. Watch or listen to the podcast in full using the links below.